With the new Signature Series, ASICS SportStyle puts a spotlight on selected models through creative partnerships and compelling storytelling.

The series kicks off with an exclusive collaboration with Danish designer Cecilie Bahnsen — and a special reissue: the GEL-CUMULUS 16 SSCB.

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ASICS SportStyle x Cecilie Bahnsen GEL-CUMULUS 16 SSCB
ASICS SportStyle x Cecilie Bahnsen GEL-CUMULUS 16 SSCB

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The silhouette originally debuted in 2014 and now returns in a refined design that blends comfort with a sense of nostalgia.

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The GEL-CUMULUS 16 SSCB offers a feminine reinterpretation of ASICS’ technical running archive.

Cecilie Bahnsen’s signature style comes through in three elegant versions, featuring floral prints, semi-transparent mesh layers, and a custom-designed Blossom Toggle on the laces.

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ASICS SportStyle x Cecilie Bahnsen GEL-CUMULUS 16 SSCB
ASICS SportStyle x Cecilie Bahnsen GEL-CUMULUS 16 SSCB

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“In designing this shoe, we wanted to explore the juxtaposition of femininity and masculinity,” says Cecilie Bahnsen. “We used softly transparent materials and delicate floral motifs against a robust silhouette, playing with contrasts of shiny and matte, softness and structure, light and shadow. The inspiration came from flowers casting faint shadows in pale sunlight — a subtle, romantic visual we tried to capture through layering and texture.”

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ASICS SportStyle x Cecilie Bahnsen GEL-CUMULUS 16 SSCB
ASICS SportStyle x Cecilie Bahnsen GEL-CUMULUS 16 SSCB

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The central theme of the collaboration is the motto “All Day, Every Day” — Cecilie Bahnsen’s personal interpretation of ASICS’ philosophy Sound Mind, Sound Body.

Whether she’s cycling through the streets of Copenhagen or immersed in the creative process at her studio, well-being is a natural part of everyday life for Bahnsen.

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ASICS SportStyle x Cecilie Bahnsen GEL-CUMULUS 16 SSCB
ASICS SportStyle x Cecilie Bahnsen GEL-CUMULUS 16 SSCB

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This feeling is also reflected in the construction of the GEL-CUMULUS 16 SSCB: featuring GEL technology in the forefoot and rearfoot, FLYTEFOAM PROPEL cushioning, and a TRUSSTIC support unit, the sneaker delivers reliable comfort — all day long.

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The ASICS GEL-CUMULUS 16 SSCB will be released on June 27 in three colorways at select global retailers such as AFEW, Asphaltgold and VOO.

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ASICS SportStyle x Cecilie Bahnsen GEL-CUMULUS 16 SSCB
ASICS SportStyle x Cecilie Bahnsen GEL-CUMULUS 16 SSCB

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Photos via ASICS