For this year's Air Max Day, we can look forward to a new Air Max model: Air Max Dn (Dynamic Air).
In February we introduced you to the Nike Air Max Dn “All Day” And the Nike Air Max Dn “All Night”, which are the the first colorways of the new model with Dynamic Air cushioning. Shortly before the market launch on March 26, Nike announced further variants, which we have listed for you in detail at the end of the article.
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True innovation means thinking about how to push the limits of every component of a product
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from technology to materials to style.
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The play with a rich color palette is its own innovative tool, says Juliana Sagat, lead footwear designer for Nike Lifestyle.
And the Air Max Dn will be available in a range of color options that can cater to any form of self-expression, feeling and emotion.
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“When I think about how to keep an Air Max model fresh, color is the first thing I think of,” says Sagat.
“You usually think of the visible air unit that conveys emotions, but we see color as a holistic tool to bring more emotion into a silhouette.
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The Air Max Dn was designed so that the color works precisely and in line with the Dynamic Air platform, the upper material and the overall profile of the shoe. If you can do that, there are no limits to the form of self-expression.”
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The new Nike Air Max Dn will be released on March 26th via 43einhalb, AFEW Store and Asphaltgold.
If you want to dive a bit deeper into the history of Air Max, check out our complete Nike Air Max History feature.
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Photos via Nike