KEEN, known for its innovative hybrid footwear, has partnered with AFEW Store — one of Europe’s leading sneaker and lifestyle retailers — to reimagine walking as something more than just getting from A to B.
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Together, they shift the focus back to the moment: being present, slowing down, reflecting — rather than rushing toward the next destination.
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At the heart of the collaboration is the KEEN UNEEK WK — a bold evolution of KEEN’s iconic two-cord silhouette.
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Equipped with KEEN.CURVE technology — which combines a continuous arc shape, stabilizing plate, and high-energy cushioning — the UNEEK WK creates a smooth, rolling sensation with every step, promoting a constant feeling of forward motion.
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The result is an open-air walking sneaker that fuses technical performance with refined, design-forward aesthetics.
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This limited-edition collaboration invites you to rediscover walking as a mindful ritual — not just about reaching your destination, but about being present in motion.
“Past Forward” embodies a slower, more intentional mindset and celebrates the beauty of pause in a world that rarely stands still.
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The design draws inspiration from the concept of balanced contrasts — blending tradition and innovation in perfect harmony. The silhouette merges elements of Far Eastern walking meditation and artisanal footwear craftsmanship with modern technology and minimalist aesthetics.
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This holistic approach bridges spiritual depth with functional clarity — capturing both the mental and physical dimensions of mindful walking.
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A calm, nature-inspired color palette and a seamless rubberized mudguard give the silhouette a clean, outdoor-ready finish.
Thoughtful details like custom tassels and ribbed cord ends subtly reference meditative practices, adding a refined layer of symbolism to the design.
The KEEN x AFEW Past Forward UNEEK WK will be released on August 16 and will be available exclusively at AFEW Store.
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Photos via AFEW