adidas and the miracle of Bern: For its 70th anniversary, adidas is launching the Bern GTX “The Wonder”
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‍“Six minutes left at the Wankdorf Stadium in Bern. No one wavers. The rain is constantly pouring down. It's hard, but the audience, they can't wait - how could they! A soccer World Cup is held every four years, and when do you see such a final, so balanced, so exciting, now Germany on the left wing by Schäfer, Schäfer's game to Morlock is repelled by the Hungarians, and Bozsik, again and again Bozsik, the Hungarians' right runner on the ball. He lost the ball this time, against Schäfer - Schäfer flanked inwards - header — repelled - Rahn would have to shoot from the background — Rahn shoots! — Tooooor! Tooooor! Tooooor! Tooooor!”
“Off, off, off — off! — The game is over! — Germany is world champion...”
This is the original radio commentary by Herbert Zimmermann about the 1954 soccer World Cup final. From around the sentence “Schäfer flanked inwards” is very present in our memories, not just among soccer fans.
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The so-called “miracle of Bern” is one of the most legendary stories in international soccer and describes the surprising victory of the German national soccer team in the 1954 World Cup final.
This historic game took place on July 4, 1954 at the Wankdorf Stadium in Bern, the capital of Switzerland, and became a milestone in German sports history.
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The Hungarian team that made it to the final was considered almost unbeatable. She hadn't lost a game for four years and had world-class players like Ferenc Puskás.
In contrast, the German team was not seen as a serious challenger, especially as Germany was only recently allowed to participate in international tournaments again after the Second World War.
The final began with a quick advantage for Hungary, who scored two goals in the first eight minutes. It looked like the game was taking the expected course. But the German team showed remarkable resilience. Even before the half-time break, she managed to equalize, an unexpected turning point in the game.
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The game continued to intensify in the second half. The decisive moment came when Helmut Rahn, a German player, scored the winning goal and put Germany in the lead 3-2. Germany became soccer world champions for the first time.
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On the occasion of the 70th anniversary of the legendary “Wonder of Bern,” adidas presents the Bern GTX “The Wonder.” Beautifully staged by 43 and a half:
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This shoe combines nostalgic flair with modern elements, including a GORE-TEX membrane that makes it waterproof.
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The sneaker therefore represents a successful mix of tradition and innovation. Football enthusiasts in particular will appreciate the reference to the famous Fritz Walter weather.
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The Bern GTX offers a balanced combination of fashionable style and practical functionality.
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It fits seamlessly into the current T-toe trend, which Adidas has played a key role in shaping in recent years. However, the true value of Bern Gore-Tex lies in its emotional significance.
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Designed as a tribute to the “miracle of Bern,” every part of the shoe reflects the deep emotions and historical significance of this soccer event.
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The Bern Gore-Tex is more than just a shoe — it is a piece of soccer history, affectionately known as “The Wonder”, and appeals to both soccer fans and sneaker lovers.
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The adidas Bern GTX “The Wunder” (The Wonder) will be released on February 22 at 43einhalb.
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Photos via 43einhalb, IMAGO: imago/arrow, imago/Ferdi Hartung, imago/press photo Baumann