Following its debut at New York Fashion Week earlier this year, Saucony’s highly anticipated collaboration with TOMBOGO will be available for purchase for the first time starting this Friday.
The model was first unveiled at TOMBOGO’s Fall/Winter 2022 presentation, titled “Outside the Box,” during New York Fashion Week in February 2022.
In collaboration with the hologram technology company PROTO (formerly known as PORTL), the event featured both live models and virtual models—comprising influential artists, musicians, and creatives—each wearing a pair of the Butterfly collaboration.
“One of the key pillars of the TOMBOGO brand is functionality,” says Tommy Bogo, designer at TOMBOGO.
“Many of my designs are detachable and modular, meaning you can remove a pocket from one jacket and insert it into another. The modular design of the Saucony Butterfly and the detachable bootie perfectly embody the utilitarian ideals and products that TOMBOGO stands for.”
Unique in its design, the ‘Butterfly’ combines Saucony’s functionality and performance expertise with TOMBOGO’s abstract creativity.
This brand-new silhouette consists of a modular inner shoe and a foam “clog” shell that sits atop Saucony’s PWRRUN performance cushioning.
Since Saucony has a long tradition in running, the upper features a secure heel strap, ensuring the shoe always remains in “sport mode.”
TOMBOGO, an “experiential outlet for designers” founded by designer Tommy Bogo, creates extraordinary pieces with the aim of sparking a dialogue about function, form, and impact in today’s fashion landscape.
The brand reflects the young designer’s life as well as current events in the world and is Bogo’s way of constantly learning and growing through experiences during the design process, so he can then share his insights with the world in a tangible form.
Photos via Saucony
