The fourth joint project between PUMA and Noah is inspired by the passion of sport. Photographer Collier Schorr captures the essence of the collection's “Do It For Yourself” ethos.
Through their unique perspective, the young protagonists are portrayed in a world of changing rooms, sports halls and leisure activities after school.
The collection continues PUMA and Noah's shared goal of reshaping the collective memory of American sportswear through a range of clothing, shoes, and accessories.
The collection is characterized by nostalgic sports aesthetics and is brought to life through archive graphics.
Highlights of the collection include the cotton twill dungarees with six pockets and the nylon coach jacket with Sherpa lining.
The hoodie, graphic t-shirt and jet sleeve tee are made from high-quality cotton, and two sweatpants complete the look.
The fourth drop of the PUMA x NOAH collab will be released on February 17. Keep our Release calendar in the eye.
Here are more pictures from the campaign and the lookbook as well as details about the PUMA x NOAH Arizona and PUMA x NOAH Wrestling Boot models...
Photos via PUMA