The ASICS US8-S GEL-SJ33 was created under the creative direction of the Kiko Kostadinov Studio in collaboration with the ASICS SportStyle Development Team.
It is based on the GEL-SUPER J33, a running shoe from the 2010s that was originally developed to support natural biomechanical movement patterns.
The seamless upper is inspired by natural membrane structures. It hugs the foot closely and combines flexible freedom of movement with light support.
The upper of the original GEL-SUPER J33 brings a distinctive yet functional design language to the new model.
The complex structure creates a multi-layered pattern and gives the shoe additional visual depth.
Additional details in the design, colors, and materials draw on elements from the ASICS archive.
The original outsole has been replaced with the GEL-CUMULUS 16 sole concept, while retaining the soft cushioning.
Dual GEL technology, FLUIDRIDE, and FLYTEFOAM work together to provide a comfortable running experience.
The ASICS x Kiko Kostadinov Studio US8-S GEL-SJ33 will be released on July 31 in the Black Coffee/Orange Lily and Roasted Coffee/Periwinkle Blue colorways at select retailers such as AFEW, Asphaltgold, and BSTN.
Photos via ASICS
