This year, adidas is bringing back a timeless innovation from the running shoe category: the Adizero Adios OG.

Originally developed for the world’s fastest man, the Adizero Adios OG broke the world record at the 2008 Berlin Marathon on the feet of Haile Gebrselassie.

Fifteen years later, from the streets of Berlin to the runways of Paris Fashion Week, the groundbreaking silhouette is making its comeback at Wales Bonner’s Spring/Summer 2024 presentation.

Today, the Adizero Adios OG returns to take its place on the podiums of the street culture and lifestyle scenes.

It serves as a lasting reminder that speed is an attitude, a lifestyle, and a culture in its own right.

The Adizero Adios OG will be available starting December 15 at select retailers such as 43einhalb, AFEW-Store, Asphaltgold, HHV, and SUPPA.

Photos via adidas









