adidas is bringing a timeless innovation from the running shoe sector back to the market this year: the Adizero Adios OG.

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Originally developed for the fastest man in the world, the Adizero Adios OG broke the world record in the 2008 Berlin Marathon at the feet of Haile Gebrselassie.

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15 years later, from the streets of Berlin onto the runways of Paris Fashion Week, the groundbreaking silhouette is making a comeback at Wales Bonner's spring/summer 2024 presentation.

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Today, Adizero Adios OG returns and takes its place on the podium of the street culture and lifestyle scene.

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adidas Adizero Adios OG - White/Blue/Multi Rainbow - JI2684
adidas Adizero Adios OG - White/Blue/Multi - JI2684

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It is a lasting reminder that speed is an attitude, a lifestyle, a culture in itself.

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adidas Adizero Adios OG - Footwear White / Solar Red / Core Black - IH0971
adidas Adizero Adios OG - Footwear White/Solar Red/Core Black - IH0971

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The Adizero Adios OG is available from December 15 at selected retailers such as 43einhalb, AFEW-Store, Asphaltgold, HHV and SUPPA.

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adidas Adizero Adios OG - Footwear White / Solar Red (Orange) / Core Black - IH0971

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Photos via adidas