PUMA and Heliot Emil have teamed up for the first time to jointly design a monochrome collection with nature-inspired, functional accents, layered elements and 3D details.
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This collection of shoes, accessories and clothing, which is shaped by Heliot Emil's basic idea of redefining the boundaries between form and function, reflects the Danish brand's deep understanding of materials, fabrics and aesthetics and presents itself as a technically sophisticated yet subtly designed line.
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Hidden features are cleverly hidden behind minimalistic yet distinctive designs and monochrome colors.
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A central piece of the collection is the Sympatex jacket — a perfect combination of sophisticated details.
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It consists of a three-layer, water-repellent membrane, taped seams and a textured wire, which gives the jacket its characteristic shape.
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The collection's figure-hugging T-shirt reinterprets one of the classic silhouettes of menswear and is made from technical material with reflective logos and rubber bitmap applications.
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The hybrid zip-off pants with reflective logos and zip pockets add extra versatility to the collection.
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As for accessories, a cap, gloves and a backpack complete the PUMA x Heliot Emil collection, continuing the collection's minimalist approach.
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The finale is the Fast-Trac NITRO 3 sneaker, which gets a bold redesign with a custom-made outsole, knitted upper and wire-controlled fit system.
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The sneaker's upper features a bitmap pattern, supported by a custom-made sole with a custom profile that is reminiscent of the rugged, epic landscape of Iceland — one of the main sources of inspiration for the collection's technical elements.
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The Puma x Heliot Emil collection is available starting October 26. Keep an eye on our Sneaker Releases.
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Photos via PUMA
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