With their new collaboration, GANNI and New Balance rewrite the rules of what a sneaker can be.

This season’s release, the GANNI x New Balance 1906L, is a forward-thinking hybrid that encourages wearers to express every facet of their personality.

Blending New Balance’s iconic athletic DNA with GANNI’s expressive design language, it mirrors the versatility of those who wear it.

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The silhouette fuses the lightness and energy of a runner with the refined structure of a loafer. Set on a bold rubber sole, it’s elevated by GANNI’s signature snake print and a vivid color palette that amplify its confident attitude.

The classic loafer strap is reimagined with a metallic GANNI butterfly logo and a metallic New Balance emblem — a subtle rebellion against tradition.

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In collaboration with Dazed, the campaign explores duality as a reflection of diverse forms of self-expression.

Two archetypes take center stage: the fearless, expressive Statement Maker and the intelligent yet understated Effortlessly Sharp, Quietly Smart persona.

Together, they highlight the idea that no one is ever one-dimensional.

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Styled by Kat Ambrozak and photographed by Iris Luz, Samara Cyn showcases the runway highlights from GANNI’s Fall/Winter 2025 collection, first unveiled at Paris Fashion Week.

The looks emphasize GANNI’s contrasts — sculptural tailoring, bold prints, and tactile layers — while amplifying the hybrid energy of the collaboration.

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Created for those who dress for themselves and carve their own path, the GANNI x New Balance collaboration embodies a spirit of unapologetic individuality and multi-dimensional style.

The GANNI x New Balance 1906L will launch worldwide on September 30. Keep an eye on our Sneaker Releases.

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Photos via New Balance